There’s a moment in business—just like in trading—when your thinking brain quietly exits the building. It doesn’t slam the door or send a calendar invite. It just disappears. And suddenly your emotional brain lights a cigarette, rolls up its sleeves, and says, “Relax—I’ve got this.”
Spoiler: it does not have this.
This week, that moment cost me $895 in trading—one bad trade across multiple accounts for a total of an $11,635 loss. But this isn’t about trading. It’s about the universal impulse to stay in the deal too long.
Read the full post on my Substack here.
Mike McCready 